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I’ve been saying for quite some time that there isn’t a solid loyalty program for Crypto, and it looks like Chase is taking the lead. Starting this fall, you’ll have 3 ways to integrate Chase and Coinbase as seen below. I think this is just the beginning, and ironically Chase has been very vocally against crypto, Bitcoin included, for quite some time. The stablecoin bill marked the beginning of a new era of banking and crypto. Two sectors that had been at war are now finding profitable and regulated ways to work together, and it’s only going to grow from here. Market structure act is coming soon as well which will only create more demand and thus more products of partnership.
The biggest gap I see is the inability to earn points on your crypto purchases. Several exchanges ( Gemini and Binance currently ) have products that earn you cashback in the form of crypto ( Coinbase is debuting an up to 4% Bitcoin back card with Amex later this year ), but nothing straight up earns points for trading. I don’t think you even need a credit card to make this happen, just something similar to a dining or shopping program that aligns your loyalty with an exchange and rewards you based on the dollars you trade or stake.
Beginning this fall, you’ll be able to use Chase credit cards to make purchases on Coinbase.
Beginning in 2026, you’ll be able to redeem Chase Ultimate Rewards Points for USDC. For the first time, points from a major credit card rewards program will be redeemable for crypto rewards. Chase customers will be able to convert their Chase Ultimate Rewards points to USDC on Base in Coinbase.
Beginning in 2026, you’ll be able to directly link your Chase account to Coinbase. Chase customers will be able to seamlessly link their bank accounts to Coinbase for another fast, easy way to buy crypto – in addition to all of our existing integrations.
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