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Virgin Atlantic redefines Upper Class on the A350
Virgin Atlantic has defined premium cabin cool since it first hit the sky. While it may have held the title as coolest cabin in the sky, the product itself and found itself inferior to many other airlines and their latest configurations offering more privacy, storage, better bedding, and even doors. In fact, just a couple of weeks ago British Airways blew expectations out of the water when it released a new cabin comprised of B/E Aerospace Super Diamond seats with doors with achingly chic appointments.
Virgin has countered with a massive improvement, but a little bit of a disappointment. Let’s take a look.
Virgin Atlantic A350-1000 will feature the new seats this summer from JFK TO LHR
Red Velvet, the first A350-1000 that Virgin will take delivery of will go on sale this month and feature the new seat.
- Seating will feature more private, inward facing seats
- 1-2-1 configuration with 44″ of pitch and a fully flat 82″ bed that will go from seat to bed in one swift motion
- 18.5″ IFE which will be controllable by customers’ own personal devices
- All seats have direct aisle access.
Gone is the bar. Meet the loft.
In its place will be a loft. It will seek to extend the clubhouse experience to the plane and offer a wide range of cocktails, mile high afternoon tea, and bluetooth connections so you can watch a 32in screen and listen via your headphones.
Schedule of delivery.
- 4 A350s this year
- 8 more by end of 2021
The move is in the right direction, but Virgin has built a reputation on doing things differently, challenging status quo, and embracing the glitz and glam. In all honesty, they were outdone by British Airways. BA set the stage on fire with a truly impressive product that will hands down be in the “best of” discussions. For Virgin, this means they will have a competitive product that squarely places them on the same tier as AA, Cathay, and EVA which all feature a similar version of the Cirrus seat. It’s a great new product, but I’d be remiss if I didn’t say I was left wanting more.
*images courtesy of Virgin Atlantic
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