Hotels

Hilton to customers…we got you.

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Thank you, Hilton

Yesterday, I was pleasantly surprised when I opened my email to a generous status/point/award night extension from Hilton.  We’ve really been witness to a broad spectrum of corporate approach to Covid and let’s be honest…most have been horrendous. Hilton, on the other hand, has set a bar other corporations should emulate. Let’s run through the details

a table with a view of a city and a skyscraper
View from Breakfast at the Waldorf Dubai

Your expiring 2019 Status

If your status was due to be downgraded on March 31, 2020…it’s automatically extended through March 31, 2021.

This is extremely generous seeing as though they are extending status that you actually acquired in 2018 for 2019 and they’re extending it another year. Kudos to Hilton.

2020 Status Extension

Your 2020 status is now good until March 31, 2022 – it would have otherwise expired a year earlier in 2021

This means that if you hit status last year for the 2020 status year…your hard work in 2019 is worth 2 full years of status.

Points Extension

Don’t worry about your points expiring as there is a pause on the expiration of points. More details to follow.

Weekend Nights rewards earned from Hilton Credit Cards

If you have unexpired weekend night credits earned from Hilton credit cards that were due to expire on March 11, 2020 onward, and all new ones issued until August 30th will now have a new expiration of August 31, 2021.

I’m planning on trying to use weekend certs for a trip to the Maldives

a house with a pool and palm trees
Waldorf Astoria Maldives- courtesy of Hilton

All Reservations ( old and new ) can be changed or Cancelled Fee Free until June 30th, 2020

This includes reservations that were advance purchase and non-refundable. Even if you make new reservations, as long as you change or cancel them by June 30th, 2020 you’re good to go. The only caveat… must be outside 24 hours of arrival.

Overall – every travel company should follow suit – I will continue to be loyal to Hilton

Last year my fiancee picked up a Hilton Aspire – which I still think is one of the very best premium cards on the market, and it effectively pivoted our loyalty to Hilton. We stayed in far more Hilton properties than any other brand last year because we could enjoy Diamond status, increased point accruals, and club access where available. Getting an email like this makes me want to support them more.

The airline, hotel, and travel industry are getting massive bailouts from the government. We, as taxpayers, now effectively own portions of these companies and should, at the very minimum, benefit with favorable cancellation rules. The extension of elite status is fantastic, but extending it to those who were set to lose it in 2020…thank you very much.

a pool with a building and palm trees
Conrad Bali – Ocean View Suite

 

The Full letter:

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Dear Zachary,

On behalf of the entire Hilton team, we hope this message finds you in good health. As the world adapts to these unusual circumstances, I wanted to share what we are doing to extend your Hilton Honors benefits and to support our communities during this turbulent time.

Your Hilton Honors Status and Points

We consider it our privilege to have you as a Hilton Honors member and we want to show our appreciation by extending your benefits:

  • 2019 Status Extension. All members whose 2019 status was scheduled to be downgraded on March 31, 2020—whether it’s Diamond, Gold or Silver—will automatically receive an extension through March 31, 2021.
  • 2020 Status Extension. We are extending your 2020 member status through March 31, 2022. This means you will continue to enjoy all the Diamond, Gold or Silver benefits you have access to today for the next 24 months.
  • Points Extension. We will pause the expiration of all Points scheduled to expire between now and December 31, 2020.
  • Weekend Night Rewards Earned on Eligible Hilton Credit Cards. We have extended the expiration date of all unexpired Weekend Night Rewards as of March 11, 2020, and all new ones issued until August 30, 2020, through the end of next summer (August 31, 2021).

Your Travel Flexibility

We remain committed to offering you flexible booking options. Given these unique circumstances, we are making further adjustments to our individual booking policies:

  • Existing Reservations. All reservations—even those described as “non-cancellable” (“Advanced Purchase”)—that are scheduled for arrival on or before June 30, 2020 can be changed or cancelled at no charge, up to 24 hours before your scheduled arrival day.
  • New Reservations. Any reservations you make—even those described as “non-cancellable” (“Advanced Purchase”)—that are booked between today and June 30, 2020 for any future arrival date can be changed or cancelled at no charge, up to 24 hours before your scheduled arrival day.

If you need to adjust reservations made via the Hilton website, app or call center, you can change your reservation here or contact the Hilton Guest Assistance team. If you need to adjust reservations made through another travel site, please contact them for assistance.

Supporting our Communities

We are proud to support the many communities impacted by the novel coronavirus (COVID-19) around the world.

  • Health Care and First Responders. We are partnering with federal, state and local governments to provide housing for first responders and health care workers.
  • Financial Assistance. Our Hilton Effect Foundation has pledged financial assistance to organizations helping those impacted by COVID-19.
  • Donating Hilton Honors Points. We have made it possible for our members to donate Hilton Honors Points to World Central Kitchen, Clean the World, Project Hope or Direct Relief. All Points donations will be converted into cash and sent directly to the organization.

COVID-19 has created unprecedented challenges for our industry, our hotels and our Team Members. While we have done all we can to limit changes for our people, without a traveling public we simply have fewer guests to welcome. As a result, we have suspended operations at many of our hotels and made the difficult decision to furlough some of our hotel Team Members. I am pleased to share that we are partnering with a number of companies looking to quickly expand their workforce, and that our incredibly talented Team Members will experience an expedited application process across many of these temporary opportunities.

We will continue to regularly update our COVID-19 page with our most up to date information. Our team is available to assist you day or night should you have any questions, and we look forward to welcoming you back on your next stay.

Sincerely,

Chris
Chris Nassetta
President & CEO, Hilton

Opinions, reviews, analyses & recommendations are the author’s alone, and have not been reviewed, endorsed or approved by any of these entities.

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3 Comments

  • […] entities. We appreciate you using our links!!! We’ve heard from the other major US players: Hilton, IHG, and Hyatt. Marriott brought up the tail and announced a slew of extensions and updated […]

  • […] loyalty brand is handling this crisis differently. At the end of March, Hilton set a great precedent allowing cancellations, extending status, free nights, and as of this morning…Hyatt has […]

  • Paco Manu March 26, 2020

    I’m currently stuck in a southeast Asian country as I’m not able to get any flights back to the states. I’m staying at a Hilton for the foreseeable future as this country has extended its lockdown well into April. This Hilton is treating me incredibly well. They’re doing everything they can to make this whole covid-19 lockdown as pleasant as possible.

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